Market research on innovation, brand management and marketing mix
Using our market research, we enable you to make strategically successful developments and decisions. Thanks to innovative and targeted research tools, you receive insights and recommendations that you and others in your company can use immediately. Shine brightly with secure market data on your product, brand or service - We let you shine!
Our solutions for your market success
01You and your question take centre stage
To let you shine and provide you with results that really help you and your team in your decision-making and ideally are also directly useful for others in the company, we seek to really understand your situation and your research goals. This enables us to provide you with answers and results that are clear, concise and to the point.
To this end, we ask you lots of questions and listen carefully to your answers.
In the case of strategic decisions or larger research topics, we bring the results to life in our "activation workshop" together with you and your team. This enables all relevant stakeholders (e.g. marketing, sales, R&D, etc.) to immediately adopt the findings and start implementing them.
02You receive open-method advice
We rack our brains on your behalf! We advise you on your optimal research design and use the appropriate method or combination of methods for your specific question. Whether qualitative, quantitative or automated.
In doing so, we keep your time and cost efficiency in mind, as some aspects are more complex and time-consuming, but others can be determined in a standardised way within a few days. We optimise the use of internal synergies between these methods to your best advantage.
Why do we do this? Because we are a boutique and not a department store. Because we have short pathways and an attitude of partnership, rather than competing profit centres. How do you benefit from this? You have a contact person, tool-independent advice and maximum information transfer.
03You get more than 20 years of innovation experience
Since 1998, when EARSandEYES was founded as one of the first online research institutes in Germany, we have been pioneers in innovation.
Thanks to our systematic innovation management, we accompany you throughout the entire innovation process - starting with market observation and consumer insight generation, through idea and concept development, to reviewing the entire marketing mix. We understand your challenges and support you in achieving your goals.
The basis for our comprehensive consulting and proposal services is the EARSandEYES InnoCircle, a "map" of the phases in the innovation or product development process, based on the Stage-Gate® model created by Robert Cooper.
PROJECT ENQUIRY AND CONSULTATION
Do you have a project enquiry or would you like some advice?
Then write to us: we’ll get straight back to you!
Kvest ?! - Our automated tool for your market research
kvest.com – Pre-tests in 48 hours
Secure your product ideas, pack designs and campaigns quickly and easily and integrate consumer feedback into the product development process at an early stage - the prerequisite for iterative processes and agile ways of working.
What our customers say
With the digital ideation approach developed by EARSandEYES, we were able to push our innovation process full-steam ahead even during the pandemic. The professional preparation, moderation and analysis by the institute enabled us to develop a variety of promising ideas even under difficult circumstances.
The cooperation with EARSandEYES leads us again and again to directly usable results oriented to the operational business and to recommendations derived from them.
Head of Market Research and Commercial Idea Generation
We used kvest as part of a pitch to gain clarity about the strengths and weaknesses of our concepts. The tool was extremely helpful for this. The speed is really amazing! A great tool when you need to get valid data very quickly.
Head of Strategic Planning
Thank you very much for the very well prepared Ideation Workshop, the excellent moderation, for the small impulses at the right time and a very proud result.
Global Brand Manager
EARSandEYES creates the ideal starting point for understanding the consumer and developing consumer-based insights. We look forward to further projects.
Global Insights Manager
Thank you so much for the brilliant results, presentation, service, reliability!!! I am looking forward to further projects with you!
Head of Market Research and Consumer Insights Germany
Many thanks to you and the team for enduring this test preparation with the many changing conditions and challenges with such good humour and then delivering the results in record time.
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